If you have read any of our previous blogs, you would know that we really do enjoy sharing advice and information with anyone willing to read our posts. We do a lot of research related to our online presence, which would naturally lead us to learning about some important online search methods. When someone is searching for a carpet cleaning company in their area, there are many words or phrases that may use during their search. For example, a commonly used phrase when searching for a carpet cleaning company in your area would be “Carpet Cleaning Near Me.” Most companies spend an abundance of time figuring out how to become easily visible to consumers when words or phrases like this are searched. Online presence has such a big impact on a company, it can be the determining factor in a company’s success or failure.
As a consumer, the main concern while searching is typically whether or not you are choosing the right company for you. There are a lot of factors that can come into play while trying to make that important determination. Whether you are looking for the cheapest service available, the highest quality service available, or a good mix of quality and affordability, there are certain things you can look for during your search. The first (and one of the best) pieces of advice that comes to mind is to perform multiple searches. When you hop onto your regularly used online search engine, don’t be afraid to be specific in your search. Start by typing in exactly what you are looking for and take note as to what pages show up in that search. Next, adjust your search term a few times and look for some consistent results. When you begin to notice a couple companies that continue to show up in your search results that may help to lead you in the right direction. High ranking sites are typically honest, high traffic sites which often will show the companies that are visited often.
Another search method that may seem a bit obvious, is review based searching. While using multiple search phrases to weed out the companies that do not fit what you are looking for is quite helpful, review based searching could be the best search route to take. Review based searching is exactly what it sounds like, searching for the most highly reviewed companies. These days, online reviews have taken charge as the preferred method of choice. Admittedly, I search for everything using review ratings first. A company that has a solid, credible online presence along with a great review record is usually the proverbial “home run”. If the company in question has little to no reviews online, it could be a sign of a poorly received company or simply a relatively young company. A simply way to tell the difference is to search for the established date for the company. Any company that has an enormous abundance of positive online reviews is one that should be taken seriously when making your decision. Typically, these highly rated reviews that support these companies will directly reflect the type of service you will receive.
Our company has been lucky enough to have so many wonderful customers who have chosen to share their positive experiences online, by way of reviews. Those positive reviews have led many new customers to choose our company for their Carpet, Tile & Grout, Upholstery or Rug Cleaning services. We do spend a lot of time working on improving our online presence, but nothing can replace organic, positive reviews left by our many satisfied customers. We take pride in providing a fantastic customer experience and our customers seem to continue to be satisfied enough to share their positive experiences online! We can attest that when performing an online search, reviews make a great compass!